Customer Segmentation

The right message to the right customer at the right time. Astrocart's segmentation engine lets you create dynamic customer groups based on purchase history, behaviour, demographics, and custom fields. Build segments with a visual rule builder — no coding or queries needed. Combine conditions like "spent over 100 pounds" AND "purchased in the last 30 days" AND "located in London". Segments update automatically as customer data changes. Use segments for targeted email campaigns, personalised promotions, and customer analytics. Know exactly who your VIP customers are, who is at risk of churning, and who is most likely to buy next.